blogging 102

Reading time: 3 – 4 minutes If you syndicate your RSS Feed or advertise it, you will get an immediate boost in traffic to your web site by others reading and/or linking to your information. There a 2 ways to syndicate your RSS Feed: a) Place an XML button at the top of your home page. This is a little orange image that links to your RSS file. You can see one at the top of my home page at http://www.isitebuild.com. Get a copy of the image (right click, save picture as) and upload it to your website. Place the image, with your xml link, on your home page. For example, here’s the line of code I placed on my home page: Feel free use this code for your own site but remember to replace the information with your own link (be sure to remove the period after the b) Submit your site’s RSS feed URL to various aggregators or news readers. This will enable them to start check your RSS feed for updates. Here is a list of some of the most popular news aggregators: Daypop: [http://www.daypop.com/info/submit.htm] Syndic8:... 

Reading time: 3 – 5 minutes An RSS feed is created in a non-HTML format called XML. RSS readers or aggregators can interpret and display that coding, but Web browsers can’t. Soon, RSS/XML readers will be part of every browser and e-mail software. But for now, you need a separate reader. You use an RSS reader to bring new, constantly updated material to you, from all your favorite sites. There is no need to check whether a site has updated. RSS feeds bring automatically updated information straight to your desktop. You can monitor news, job listings, personals, and classifieds. Thousands of sites now offer feeds, which you can identify by a small orange button that says either RSS or XML. However, if you click one of these links, you will most likely get a page full of code in your browser. To properly read the feed, you need an RSS reader. Content published in an RSS feed is typically set up to send out notifications whenever new material is available. This makes the new... 

Reading time: 2 – 3 minutes It’s getting increasingly difficult to reach your targeted audience these days by simply using email. Even if you have a large ezine list there’s no guarantee your message will be read. This is because today’s’ spam filters and firewalls may block or delete your email before it even reaches your intended audience. A great alternative solution is to use RSS. In this series of articles I will discuss: 1. What is RSS? 2. Benefits of RSS Marketing 3. What are RSS Feeds and Why You Need a RSS Reader? 4. RSS Tools You Need 5. How to Get Started With RSS 6. How to Create an RSS Feed for Your Web Site 7. How to Syndicate Your RSS Feed What is RSS? RSS stands for Really Simple Syndication. It’s a new way for people to publish and distribute their content ie news, headlines, newsletters, articles etc. It’s a Web content syndication format. An RSS file is written in a simple language called XML. It is a lot like HTML, only simpler.... 

Reading time: 3 – 5 minutes Are you always looking for new and better ways to market your web site? Search engines are always on the look out for fresh content. When doing a search you don’t want old content popping up, you want to have the most up to date information. Search engines will generally reward those sites which provide new content on a regular basis ie daily or even bi-weekly. On of the best ways to provide fresh content is to create an RSS Feed. What is an RSS Feed? RSS stands for “really simple syndication”. For example I write articles every 2 weeks and place them on my web site. I then link to that article from my home page and from my article headlines page. I make that article available to others as an item in my RSS file. People who use RSS readers or news aggregators can read then link to your article from their web site. (To explain further about RSS readers visit: http://www.isitebuild.com/rss/what-are-rss-feeds.htm) You have now syndicated...