Reading time: 4 – 7 minutes RSS stands for Really Simple Syndication. Syndication, in this case, means republishing an article that comes from another source such as a website or blog and the ‘really simple part’ is self explanatory. RSS is a very useful tool. It is also a versatile one that can benefit not only to the site which produces the feed, but also other sites (that use it) and–let’s not forget them–Mr and Mrs Joe Public. How does RSS benefit the site that has produced it? One of the main benefits of RSS is that is a great way to publicise any updates or new content that has been added to a website or blog. Subscribers to the site’s feed are obviously interested in what is happening at the site or they would not have subscribed to the feed in the first place and once they have subscribed the information is there for them. The site is updated, the feed is updated and all interested parties, be they readers, or potential customers, are also...
