blogging 102

Reading time: 4 – 6 minutes By Vik Tailor Lately, there have been a lot of heated discussions regarding link building. Is it ethical to create a link building campaign? Does Google or any other search engine penalize for “link farms” (a bunch of non-related links created for the SOLE purpose of increasing search engine ratings)? Is the “link building era” over? Link Farms Many webmasters claim that Google penalizes websites for link farms. If this is so, why are a link farm sites that have a page rank of 5 on their link farm page? Let me give you an example, go to Google.com, type in any popular keyword(s) and append the word “links” to it. For example, “ABCD Links.” Notice you’ll get tones of websites that are linking to unrelated sites, but still have a great PR. I do not encourage link farming in any way or form, but building valuable partnerships is something I do encourage. If you’re a jewelry site and you’re exchanging links with an antiques site, I think... 

Reading time: 2 – 3 minutes I was researching this topic for you when I ran across this excellent article and decided just to give you the whole thing.  it has some stuyff that I am going to go put in practice on my other blogs right now so have a good day. How to Get Inbound Links from Government and University Sites   by Dr. Deepak Dutta The inbound link is the holy grail of web traffic. Getting inbound links from government and university sites is a testament to the quality of your site. You accumulate inbound links not only to increase traffic, but also to establish your site for providing high value to visitors. However, getting inbound links by link exchange or buying text links is not going to get you anywhere. You need to abandon those archaic ideas and jump forward with an inbound link strategy that provides high value authoritative links. To obtain high value authoritative links, your site must provide high values to its visitors. Original authoritative articles and...