blogging 102

Reading time: < 1 minute By Jason Hulott There has been a lot of to-ing and fro-ing in the search engine world of late and there are lots of conspiracy theories as to why these things happen. It is easy as a webmaster to get caught up in these webs of intrigue. You get email notes about them, you view so-called experts’ thoughts on bulletin Boards – hey you probably even read things in newsletter articles! Well I hope so anyway…. The big driver for webmasters currently appears to be content and link building. While link building is important I don’t believe it makes Queen. Maybe a Prince. Content and links DO go hand in hand but, without relevance, the Kingdom is doomed. Sorry I will stop the analogy now! convey_source = "English"; Read More →

Reading time: 4 – 6 minutes By Vik Tailor Lately, there have been a lot of heated discussions regarding link building. Is it ethical to create a link building campaign? Does Google or any other search engine penalize for “link farms” (a bunch of non-related links created for the SOLE purpose of increasing search engine ratings)? Is the “link building era” over? Link Farms Many webmasters claim that Google penalizes websites for link farms. If this is so, why are a link farm sites that have a page rank of 5 on their link farm page? Let me give you an example, go to Google.com, type in any popular keyword(s) and append the word “links” to it. For example, “ABCD Links.” Notice you’ll get tones of websites that are linking to unrelated sites, but still have a great PR. I do not encourage link farming in any way or form, but building valuable partnerships is something I do encourage. If you’re a jewelry site and you’re exchanging links with an antiques site, I think... 

Reading time: 2 – 3 minutes Starting a new site is no small task if you want to do it right. Even some of us who have been doing it for a long time still make mistakes, However most of us who are successful in this business don’t keep making the same ones. The site I am following is Meme Connection. I started the site five days ago with a stock theme from Revolution Two. I am quite pleased they have gone to open source licensing so I can give you the theme with all of my upgrades in the SEO department, because frankly it needed them. Now five days on in the blog I have linked it to a couple of my other blogs, registered with Technorati, made a few posts, and promoted it off an on in my social network. For the first time today I am seeing an Alexa score which we will call my base score of 7,169,215. This isn’t bad since I know bloggers who have been around for years and don’t have scores that good. My target is to have that down to a 1,000,000 by the first of... 

Reading time: 1 – 2 minutes In my quest to provide an every better experience for all my readers I have added a new feature in the way of the WP Link Directory. This handy plugin allows site owners to make use of the constant flow of internet traffic. Whether you are actively promoting your wordpress based site or not, this plugin also comes with some handy searchable identifiers. Like CommentLuv, NoFollow Free and KeywordLuv blogs using the WP Link Directory can seach out blogs using it by searching for “Powered by WP Link Directory“. If you don’t want potential spammers finding you that way their is the option of removing the text link. There is also the option of requiring a reciprocal link for sites of a designated page rank to increase your own backlinks and a nofollow option. Post Origin: Local News and Newspapers Click this link to get your own syndication code. Update:  Be advised Wordpress 2.7 beta 2 has problems displaying this plugin.  It works but the display...